Apple is suing technology rival Samsung over claims of copying, stating that the range of Galaxy products (smartphone and tablet) are too similar to the iPhone and iPad’s design. The lawsuit was filed on Friday, alleging Samsung violated Apple’s patents …
KContinue readingAdobe SiteCatalyst 15
Here at Yard we are eagerly anticipating the release of Adobe SiteCatalyst 15, which offers many additional benefits over its predecessors. The Summit event, being one of the largest in the industry, gave insight into this new Adobe package which …
KContinue readingMarketing Attribution – Understanding the True Value of Online Campaigns
As analytics and data capture in general have improved over the years, more focus has shifted on capturing and understanding the performance of marketing campaigns in order to capture the return on investment (ROI) for each marketing channel. It became …
KContinue readingCapture Google natural search rank position (SERP) within your WebTrends reports
It is now possible to capture the rank of natural search phrases (SERP) within Google and subsequently report on them using WebTrends. In order to do this, you’ll need to capture the ‘search term’ and ‘search rank’ from the referring …
KContinue readingWebTrends scheduler – deleting unwanted jobs (database solution)
Whilst carrying out some routine support work for one of our clients recently, we came across an unusual issue. The problem arose when attempting to delete a cancelled ‘Reset Profile Job’ – although it could be removed from the ‘Job …
KContinue readingWebTrends – downloading scenarios using the REST API
The WebTrends REST API provides a very simple method of getting your report data into a compatible application without the need to install a driver or program. The application simply looks for the data from a correctly formatted URL and …
KContinue readingNew Year, New Hire, New Service.
We are delighted to welcome Ian Daniels to our little band of happy souls. Ian is taking up a new position as Head of Search for Yard Associates and this role will involve SEO management including, Technical, structural, keyword research, …
KContinue readingYard Associates to run Cardiff 10k
The Yard Associates team are once again participating in the Corporate Event at the HSBC Cardiff 10k on the 12th September 2010 and we’ll be raising money for the Kidney Wales Foundation. More details can be found at the Cardiff …
KContinue readingTwitter to launch ‘Promoted Tweets’
Following Twitter’s recent announcement that they will be monetising their website using ‘Promoted Tweets’, we have been asking ourselves how successful this move is really likely to prove to be. The idea behind their promoted tweets is that companies will …
KContinue readingYard Associates become authorised SiteTagger consultancy
Yard Associates are delighted to announce that we have become the first UK agency to meet the SiteTagger authorisation criteria, allowing us to call ourselves authorised SiteTagger consultants. As SiteTagger partners, we are now able to provide support and maintenance …
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